Sports & Entertainment

VenCore: Digital Solutions for Sports & Entertainment Venues

Smarter Venues Start with Better Information

Running sports and entertainment facilities requires fast decisions, reliable information, and seamless coordination across capital projects and daily operations. Symetri helps sports and entertainment organizations create, manage, and utilize accurate facility information—so teams can operate more efficiently, enhance the fan experience, and unlock new revenue opportunities.

We help you integrate your existing systems and data, delivering information that your teams can actually use.

The Creative Power of the Digital Twin

Beginning in 2024, The Kraft Group partnered with Symetri to develop a comprehensive digital twin of Gillette Stadium, the iconic home of the six-time Super Bowl Champion New England Patriots and the New England Revolution, and Patriot Place, the 1.3 million square foot dining, shopping, and entertainment destination located adjacent to Gillette Stadium.

Read the story here.

Leverage Data to Empower Operational and Experiential Innovation

VenCore is a comprehensive data strategy designed to revolutionize how Sports and Entertainment venues are designed, operated, and experienced. By creating a robust core of your venues built and environmental data, VenCore is a data-driven approach to building digital twins, innovative operational solutions, and next-gen fan experiences.

Learn more about VenCore

Our Services for Sports & Entertainment Venues

VenCore Assessment: The VenCore assessment is a complete study of how your organization generates, uses, and manages data throughout the lifecycle of your facilities.

Digital Plan Room: The Digital Plan Room provides organization-wide benefits and quick ROI by organizing your models and documents into a single, secure digital space - making key information easy to find and use for facility operations and events.

Digital Project Delivery: We support venue owners during capital projects by setting standards, managing coordination, and performing QA/QC on digital deliverables. 

Modeling Production: We transform existing drawings, PDFs, CAD files, and records into accurate, up-to-date models and plans—encompassing architecture, MEP, site, and underground utilities. These models are built for real operational use, not just documentation.

Connecting Data to Unlock Efficiency and Innovation in Sports and Entertainment

VenCore is a system that establishes the fundamental framework enabling Owners and Operators to better leverage data generated throughout the facility lifecycle. It's built on long-established best-in-class technology and years of industry experience. This comprehensive program connects mission-critical data typically siloed in various departments, unlocking opportunities that span Planning, Capital Projects, and Operations. This enhanced visibility promotes  Operational Efficiencies, Optimized Asset lifecycles, Risk Reduction, and opens up new revenue opportunities. VenCore clearly establishes the Vision, Policy, Governance, and Technology that increase value for stakeholders from Facilities Management to Event Planning, from Guest Experience to Finance, and more.

 

Key benefits to your organization

  • Operational Efficiency
    • Ensure that the information used across departments is current, complete, accurate, and readily accessible.
  • Data-Informed Decision Making
    • Make confident and timely decisions based on reliable, real data from your facility.
  • Asset Lifecycle Optimization
    • Easily access O&M, Warranty, and historical data. Integrate IoT and sensor data for preventative and predictive maintenance.
  • Risk Reduction
    • Increase (data) visibility and communication across all aspects of your facility for a clear and comprehensive picture.
  • Revenue Opportunities
    • Be ready for the next big opportunity in marketing, data analysis, gaming, and more.

 

Key Components

  • Data Sourcing and Aggregation 
    • Identify the critical 'sources of truth', establish a common data environment, and implement Industry best practices for maintaining the data.
  • Standards and Governance 
    • Establish Policy and Procedures to ensure Data Standards and other technical requirements are aligned with business objectives.
  • Integrations and Applications 
    • Connect, Distribute, and Collaborate with the right information and the relevant stakeholders, both within your Organization and externally.

 

Common Use-cases / Value propositions

  • Operations and Facility Management
    • Ensure your data and documentation are current, complete, relevant, and readily accessible.
    • Integrate with  (or implement) Enterprise Asset Management Systems to provide spatial context and optimized project delivery for accelerated operational readiness.
    • Leverage real-time and historical data for event planning, security analysis, and emergency response.
  • Construction and Development
    • Visualize and analyze relevant public and private data sources in a real-world spatial context.
    • Optimize project delivery and handover to reduce risk and provide clear visibility on both physical and financial progress.
    • Utilize current and historical performance data to ensure planning and design outcomes align with business objectives.
  • Sales and Marketing
    • Experience existing and proposed spaces through Extended Reality Applications.
    • Enhance the guest experience and public safety with real-time spatial analytics.
    • Analyze sightlines and traffic patterns for optimal signage and branding opportunities.

 

Contact an Expert

Please submit your inquiry here, and a member of our team will be in touch.
Alternatively call 800.336.3375